Living Lab Vicenza: Testimonials from stakeholders

Giulia Basso is the creator of “Itinerari Letterari“, a project born to organize guided walks and events in city’s locations that are told in literature. In the video, she tells us, for example, how, with the Living Lab and its network she discovered a place unknown to many tourists and citizens: the Church of Santa Maria Nova, the only religious building designed by the architect Palladio in Vicenza. The Living Lab for Giulia is a great opportunity to network with the many stakeholders involved, providing effective tools and interactively sharing information and innovative solutions for the development of cultural tourism

Caterina Soprana is the President of the Culture Commission of the Municipality of Vicenza and creator of the Cittàbellissima project which combines architecture, culture, tourism and economy to increase the attractiveness of Vicenza in Italy and in the world. This project merged into the Vicenza2024 Candidacy Dossier as the Italian Capital of Culture. In this video Caterina identifies 3 key components of the SmartCultour Living Lab project: 1) Cooperation between associations, universities and the Municipality of Vicenza to create an innovative and sustainable cultural offer. 2) Cooperation among other European Living Labs to learn about new ways and development projects of the cultural tourism. 3) A very important collaboration with the Department of Economics of the Ca ‘Foscari University of Venice, a true scientific study of data processing, which transforms those into fundamental tools to help Living Lab stakeholders in research and definition of new development systems. 

Giulio Vallortigara Valmarana is Villa Valmarana ai Nani’s Owner. He manages and implements events, tourist visits, and creates tailor-made experiences for Italian and foreign guests. Giulio is a great  supporter of «networking» and sharing knowledge and experiences , to create a proactive collaboration between all stakeholders in the hospitality tourism sector, he immediately and enthusiastically embraced the Living Lab project. In this  video he takes us on a short itinerary of his splendid Villa, on the hills of the city, which hosts the fabulous frescoes by Giambattista and Giandomenico Tiepolo

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